Born in 1976, Alice Roi always had a knack for style. As a young girl, she put on fashion shows for friends and family. She loved to dress her friends up, always putting together outfits that were creative and different yet flattering and appealing. Between Alice's love of painting and New York, it's as if she's used the city as her palette, mixing all of its eclectic charm and irreverence in her collections. It's these qualities that helped her line gain instant market credibility; her first collection was immediately picked up by one of the leading independent stores in New York, Kirna Zabete. The quick commercial success, along with strong press reaction, generated unprecedented momentum for the young brand.
With the beginning steps underway, including the presentation of the Spring/Summer 2001 collection during New York Fashion Week, the platform was set for Alice Roi to secure the most reputable retailers throughout the U.S., Europe and Asia. Her clothes can now be found worldwide in stores such as Henri Bendel, New York; Louis Boston; Beauty Buy, Paris; and Joyce, Hong Kong.
Alice Roi website
